Consumers are shifting from owning to experiencing, driving strong growth in hospitality, travel, wellness, and lifestyle sectors the ‘experience economy.’ In an era of AI disruption, these industries remain resilient, rooted in human connection and real-world engagement.

We are a dynamic group of seasoned investors & operators building an investment platform to empower entrepreneurs in the experience economy. Inspired by the venture capital ecosystem, we bridge the funding gap for early-stage businesses, providing capital and strategic support to help them grow from community gems to global icons. Beyond capital, we leverage expertise in private equity, venture capital, operations, design, and marketing, equipping our portfolio companies with the tools and resources to scale successfully.

The Wild Group is raising US$ 35M to invest in 12-14 companies, with ticket sizes of US$ 2M-5M. We focus on minority stakes in luxury experiential brands across hospitality, travel, restaurants, fitness, wellness, and events. Our investments are exclusively in founder led, profitable businesses with strong communities, seeking growth capital to expand across the EMEA region.

With a disciplined investment approach—focused on attractive entry valuation, rigorous due diligence, governance, control rights, and downside protections—we are building a distinctive portfolio in the luxury experience sector, delivering exceptional value and returns for our shareholders.